Customer Voice
– Work with product users to create detailed case studies
– Interview customers regarding perceptions, priority assessments
– Execute formal surveys on technology & industry trends
Executive Visibility
– Work with executives on viewpoints
– Create executive videos
– Build high-impact executive presentations
Data-Driven Digital Marketing
– Compelling product story for website communication
– Set up dynamic websites with SEO
– Drive Website traffic & conversions
Launches & Editorial Campaigns
– Position & differentiate company value proposition
– Create compelling press releases
– Editorial outreach
“On-Demand” CMO, Corporate Marketing VP
– Ongoing, or on demand at strategic milestones
– Market strategy, positioning, program implementation
– Crystallizing market positioning and messages
